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Cigar makers use a variety of marketing strategies to attract young people, including shiny, colorful packaging that boldly communicates sweet flavors, engaging in popular social media trends, sponsoring concerts and other events, recruiting celebrities for endorsements, and keeping prices low
As the FDA prepares to issue a final rule prohibiting flavored cigars, a new report issued today by the Campaign for Tobacco-Free Kids and the Rutgers Institute for Nicotine and Tobacco Studies documents how tobacco companies have flooded the market with cheap, flavored cigars that appeal to kids and have used a variety of marketing strategies to attract young people
Federal Trade Commission guidelines mandate clear warnings, such as: "Herbal cigarettes are dangerous to your health
