To offset its declining cigarette sales, Philip Morris USA is increasing its marketing of moist chewing tobacco and other smokeless products, most recently ramping up its use of the Marlboro brand to try to capture brand loyalists
Pictorial image of the usual black cat and open cigarette packet in front
This makes it especially sensitive to changes in temperature and humidity
Snus, which is increasingly popular in the United States, is similar to Swedish moist snuff with about 50% moisture content
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This, in turn, impacts on people confidence and self-esteem. Smoking is the leading preventable cause of death, disability and poor health in the UK